The world's population is set to grow by 50% by the year 2050. What's more, economic development in many countries will grow even faster, perhaps doubling in the same period - and this development will demand more intensive use of the world's resources, notably energy. This is already a serious issue - can the planet sustain such growth ? Will food and water supplies become scarce ? Will the cumulating effect of greenhouse gas emissions lead to horrendous climatic effects ?

As an energy company, Gulf Oil International is concerned about these issues and advocates the more efficient use of energy (fuel economy products) and emission reduction (low-emission products and alternative fuels).